The core strength of We Are Perspective is the multidisciplinary practical approach in solving innovation challenges. We Are Perspective is a brand that brings the perspective of experts from multiple disciplines to every product development project we undertake to ensure that each client has the best chance of success right from the word go.
We are a team of industrial designers, mechanical engineers, hardware electronic engineers, software engineers, graphic designers, innovators and brand strategist who work with start-ups, SMEs, MNCs, GLCs and Government Agencies.
Branding & Innovation Strategy
Industrial Design
User Interaction & Experience Design
Mechanical Design & Engineering
Electronics Design & Development
Software Development
Demonstrators & Prototypes
Manufacturing & Industrialisation
User Testing & Certifications
Hardware Incubation
Project Management
Branding & Innovation Strategy
''We power the front end of innovation through a design-driven and collaborative process that translates your core competence into enduring advantage and agility.''
Exciting experiences in feasible solutions
We fuel your pipeline with innovation that works. From the first moment, we integrate business, brand, design, technology, and digital needs to create total solutions. Uniquely, we can make dream concepts come true by leveraging 20 years of expertise in brand & user centric design, engineering and realization. Best of all, our close-knit international team is fast, helping you identify high potential ideas quickly and build inspiring design-solutions that empower people and enrich your brand. And, that energize the rest of the organization.
We make strategy tangible
The best strategy is one you can show. From startups to multinationals we make vision tangible in clearly defined value propositions, authentic brand identities, carefully crafted positioning, and designing unforgettable service touchpoints, user interfaces, products, and animations. We call this total-touchpoint design, and we orchestrate each moment your customer connects to your brand for a total experience. And we have the tailor-made collaborative tools to succeed together – in effective but and surprisingly fun energizing workshops. We pack this into a lean startup approach, to make the best strategy tangible, fast.
Industrial Design
“We practise true collaboration in the disciplines of Brand Development, Product Strategy and Design for European / Asian markets, utilising our teams’ expertise on both sides of the globe”
Brand driven design
The best strategy is one you can show. From startups to multinationals we make vision tangible in clearly defined value propositions, authentic brand identities, carefully crafted positioning, and designing unforgettable service touchpoints, user interfaces, products, and animations. We call this total-touchpoint design, and we orchestrate each moment your customer connects to your brand for a total experience. We have the tailor-made collaborative tools to succeed together – in effective but and surprisingly fun energizing workshops. We pack this into a lean startup approach, to make the best strategy tangible, fast.
Exciting experience
By integrating business, brand, design, technology, and digital needs we create total solutions, taking our customers’ strategies and making them tangible by translating them into compelling products and experiences.
User Interaction & Experience Design
The design stage encompasses several different aspects, including user interface design (UI), usability (UX), content production, and graphic design.
Native Application
Native mobile apps are built for a specific platform, such as iOS for the Apple iPhone or Android for a Samsung device. They are downloaded and installed via an app store and have access to system resources, such as GPS and the camera function. Mobile apps live and run on the device itself. Snapchat, Instagram, Google Maps and Facebook Messenger are some examples of popular mobile apps.
Web Application
Web apps, on the other hand, are accessed via the internet browser and will adapt to whichever device you’re viewing them on. They are not native to a particular system, and don’t need to be downloaded or installed. Due to their responsive nature, they do indeed look and function a lot like mobile apps — and this is where the confusion arises.
Mechanical Design & Engineering
"We focus on helping our clients all the way from idea until finished product"
Make it work - again and again
Innovations often require new functionality to be developed and implemented. We know how to translate functional concepts into feasible, viable and reliable products. Our in-house design engineers have profound experience in bringing the digital and physical world together with knowledge in mechanical development, plastics engineering, electronics and embedded software function creation. They understand the difference between getting it right the first time, and making sure it never fails
Innovation accelerators
We possess all required knowledge, CAD/CAM/CAE tools and resources in-house. This allows us to quickly deliver on our promise: Reliable and robust solutions for a minimum total cost. Mechanical Design Layout, Detailed Engineering Design, GD&T, DFMA Advanced Surface Modelling, Proof of Concepts, Thermal & Stress Analysis
Electronics Design & Development
PCB design, Hardware development, System Engineering
Electronics Product Development
1. Electronics Hardware Motherboard Design
- Pentium/ATOM Based Motherboard Design and Development
- Embedded System Design
- Microcontroller Design – 8051 series and its extended family
2. Analog, Power Supply and Others
- Discrete Digital Design – FPGA, EPLD
- Analog Design – Power, PSTN, Audio & Video
- Digital Signal Processing
Specialised in System Wireless Design
- GSM/GPRS/GPS/GNSS
- Lora
- WIFI & Bluetooth
- Zigbee
- NB-IOT
- Proprietary RF (ISM Band) Design.
Software Development
Agile Methodology is Preferred over Waterfall. Strong development cycle determines higher success rate.
Software Capabilities
1. Operating Systems
- Windows (Win32, .NET)
- MacOS X (OSX, Cocoa)
- Linux
2. Mobile OS Porting & Development
- Android
- IOS
3. Embedded OS Porting & Drivers Development
- Windows Embedded, CE
- Real Time OS
- Embedded Linux
Agile Method VS Waterfall Method
Agile methodology is a practice that helps continuous iteration of development and testing in the software development process. In this model, development and testing activities are concurrent, unlike the Waterfall model. This process allows more communication between customers, developers, managers, and testers.
Waterfall Model methodology which is also known as Liner Sequential Life Cycle Model. Waterfall Model followed in the sequential order, and so project development team only moves to next phase of development or testing if the previous step completed successfully.
Demonstrators & Prototypes
"Whatever the complexity of the prototype or trial series, we’ll manage all parties and integrate the components to make sure everything fits and works together well"
Demonstrators & Prototypes
To help validate the intended proposition at an early stage, allowing you to develop the right product fast and efficiently, good quality demonstrators and prototypes are essential.
We help you develop, built, test and improve prototypes, in order to capture and validate the intended consumer insight. By using our in-house assembly and electronics workshop and working together with top notch preferred suppliers, we deliver tangible solutions fast and efficiently.
Small series production & sourcing
When you need to get your innovation produced, we can support you from the first step all the way until the final implementation and delivery of your new product—and anywhere in between, in any way you wish. Whether its molds, tools, parts, modules or complete products, our international staff can help you find the right suppliers in Europe and Asia, and guide the industrialization until you are happy with your product and the way it is being produced.
With our offices strategically located in The Netherlands and Singapore, we have built up a network of trusted manufacturing partners, suppliers and distribution centers.
Manufacturing & Industrialisation
"By offering product development and small series production in-house, we offer customers various options to increase value and shorten time-to-market."
From mind to matter
By keeping the intended manufacturing process in mind from the early start of a project, we ensure concepts can be translated into feasible, viable and reliable products. Our industrialization specialists and in-house (pre) production equipment enable us to deliver on our promise.
International network
Our people can help you find the right suppliers in Europe and Asia and guide the industrialization until products of a high and constant quality are obtained from a controlled process. We also have the resources to take care of the entire process and deliver the final products to your doorstep. With our offices strategically located in the Netherlands and Singapore, we have built up a network of trusted manufacturing partners, suppliers and distribution centers.
User Testing & Certifications
The Professional Engineers Board registers professional engineers in the branches of civil, electrical mechanical and chemical engineering.
Certified Drawings
PE licensure is the engineering profession’s highest standard of competence, a symbol of achievement and assurance of quality. NSPE provides its members, whether already licensed or soon-to-be licensed, with the information and resources they need to earn and maintain the respected PE seal.
User Testings
We develop, built, test and improve prototypes in co-creation with our clients, in order to capture and validate the intended consumer insight. By combining our in-house tool shop with several rapid prototyping technologies such as Arduino and 3D printed molds, and by working together with top notch preferred suppliers, we deliver tangible solutions fast and efficiently.
Hardware Incubation
“We support our startups with improving the feasibility, viability as well as the desirability of their products, so that they can accelerate their business development”
Your Incubator
We Are Perspective is able to turn great ideas into new business by fusing startups, multinationals and our 100+ Pezy Group specialists in an entrepreneurial environment.
For Hardware startups
Our specialism is in bringing the digital and physical world together. To help design and develop such products, you need a team that can interpret, ideate, mock-up, design and engineer in both the physical and digital domains. The process demands mastery of physical product design, its interface, electronics, front- and back-end software and service development.
We are one of the few incubator accelerator companies around with real experience to help tackle these integrated product challenges. With our track record of working for multinationals as well as SMEs and start-ups, we as no other know how to find the right approach for their challenge, deliver the right things at the right time, and accelerate their time to market.
Spring Singapore endorsed
Our Incubation Programme is closely connected to the Product Development Process. Our objective is to become a fast track for generating demonstrators and small series, so that our start-ups can put their attention on the go-to market of their new business.
Our Incubation Programme is designed for hardware start ups and consists of 3 elements:
1) We help you;
- make project plan with go/no go decision milestones, based on realistic estimations for product development steps and investments required for your product validation and manufacturing.
- with development of value proposition & earning models for your sales & go-to- market plan and cash and funding plan for next 1-2 years.
- determine required funding and connect to potential investors.
2) We provide office space & workshop facilities and our network for you to work with.
3) We support you with subsidised cost for design, development and prototyping services, provided under the Spring Prototyping Assistance Scheme.
Project Management
‘From experience we understand the challenging balance between maximizing value and minimizing risk. We will manage this balance for you to ensure project success.’
Right decisions
Every innovation project is a complex quest, that in the end, need to result in a good product and successful market launch. During this route you will face many challenges and you need to make many decisions. By preparing and managing these decisions for you, we strive to make this complexity as simple and transparent as possible. Realizing your idea into an innovative product, with minimal risks and time-to-market, is what our experienced project managers do best.
Increasing value
From experience we know all pitfalls and do’s and don’ts in innovation projects. With our back-ground in product development we are able to quickly assess risks and respond adequately. We are able to organize appropriate execution power, ranging from strategic ideation all the way to implementation and industrialization of your complex innovation projects. With our support you will increase the chances of your innovation project.